Google Analytics Certification Exam Cheat Sheet – How I Passed!

by James Dreesen

google analytics certification exam

Becoming Google Analtyics certified like me is a great way to obtain credibility in the Internet marketing industry considering the few certifications available. The best part is it is a lot easier than most people think!

If you follow my 3 step cheat sheet below you too can become Google Analytics certified and start charging higher fees, build your resume, and begin to appreciate the raw power behind Google Analtyics.

1) Videos – This link will take you to all of the Google Analytic training videos that Google has put together. They start of very basic but quickly ramp up to the point where you will want to pause then, take notes, and rewind. I quickly watched each video once and came back the next day and took detailed notes which took me about 6 hours.
2) Video Notes – You can click on the link to get instant access to my video notes. This is over 10 pages covering each of the 18 videos from the IQ lessons.
3) Practice Questions – If you click the link you will be take to some of the practice questions I printed out and went through. If you share this page on Google+ and send me an email I’ll send you some access to some very similar questions to that were on the actual test. Going through these questions alone you could pass the test given just a couple hours reading through the questions.

Once your done studying you’ll need to go register to take the here and pay the $50 fee. You can start and stop the test as many times as you wish but there is a countdown clock that will limit your overall time. Just like with any test skip the questions you don’t know the answers too and come back to them at the end. Honestly 50% of the questions are obvious and will only take 30 minutes tops. Then you can spend the rest of your time digging through notes to find the answers.

How to Really Use Google Analytics

It’s one thing to pass the Google Analytics Individual Qualification Exam and become certified. It’s another to actually know how to use GA and apply the metrics to help businesses and website owners get more sales and increase their profits.

To learn how to really use Google Analytics and be able to create actionable steps website owners and small business owners can implement to increase sales and profits check out my:

Google Analytics Training

{ 14 comments… read them below or add one }

Sam Ellington April 5, 2013 at 3:53 pm

Congrats James! This is inspiring. I was wondering if I should get certified or not but I think I will try now! Hopefully I can do it in as little time as you ;)


Isaiah April 6, 2013 at 3:09 pm

I want to be an SEO expert one day, but I know I still got a long way to go to be called such. I recently got certified for A+ and I’m currently studying html language. I plan to add Google Analytics Certification to the list of my studies and I plan to ace the test. Like I said I got a long way to go, but I’m adding solid pieces to my resume to build a career in this field.


Ethan N. April 8, 2013 at 10:53 am

I saw on another blog post of yours that you scored 88% on the test. Congrats!

I wish I could score just as well with my real knowledge. I’ve been reading up on google analytics and I’ve also watched some videos on it, but there’s just so much to learn and so much to memorize. I know with experience all the functions will come naturally, but for now it’s proving to be very challenging. I’ll get it done though. I think I’ll check out this training and keep you posted.



kuldeep kumar April 9, 2013 at 11:31 am

Thanx James for sharing your experience and knowledge with us..


Camila April 9, 2013 at 12:55 pm

Everybody would cheat off Google Analytics Certification if they could. Why in the world would you put yourelf through the test several times if you can pass it in one shot? Unless you’re a lazy bum, all you have to do is go over the materials after you pass the test and make sure you are certification worthy. That sure as hell is what I’m going to do. I’m going to get the guide to pass the test easily and study Google Analytics afterwards.


Gabrielle April 9, 2013 at 4:25 pm

I saw the picture of the certification and apparently it’s only good for one year. That kind of sucks, but I suppose it’s necessary because of all the changes that google analytics go through each year. I hope they don’t make us take the test all over again though when it’s time to renew the certification. Getting tested on only the new features would make more sense and it wouldn’t waste our time. Well then, I’m gonna prove this website a little more for more studying materials.


Madeline April 17, 2013 at 11:04 am

Being techie is not my forte and that’s also one of the reasons why I love and hate the internet at the same time. I love all the information there’s on the internet, but I hate the fact that at times you need the technical knowledge to attain those information. It’s the same thing with blogging. I love writing new articles, but I hate SEO and all the other metrics to improve the website. I only want to get certified in google analytics, because I want to get rid of this phobia I have about tech-related things. Is this a good idea I ask. I guess we’ll see soon enough.


Paige April 26, 2013 at 10:33 am

Google’s so big now that they even offer their own certification. Will they take over the world one day? Build a Google Death Star and rule over the world? I don’t know about ruling over the world, but they’re most definitely becoming the only major player on the internet. The monopoly has started and I don’t believe there’s stopping them. It won’t be a bad investment in time and money to get google analytics certification now. In fact, it could end up being a good future investment.


Emily May 5, 2013 at 9:10 am

Oh wow~ Thanks for offering all the great learning tools. I was thinking about getting tested for Google Analytics certification for some time, but I was intimidated by the sheer amount of information I needed to memorize. You’ve got all the studying materials organized here, so all I’ve got to do is to study. I really appreciate it. Wish me luck.


James Dreesen May 8, 2013 at 12:39 pm

Good luck on the exam! Let me know if you have questions. Would be happy to help!


Sophia May 7, 2013 at 11:22 am

This is true. If you want to get started in internet marketing, then the very basic things you should start with is to learn google analytics. You won’t get far unless you know how to analyse your traffic and how to make the best use of them. On top of that it’s just the recognition. Google analytics certification isn’t a big deal, but it only costs 50 bucks and it only takes 30 minutes to complete. How much easier could it get to add something to your internet business resume? It’s really a nobrainer.


Andrew M May 28, 2013 at 9:12 am

I’ve graduated both high school and college with cheat sheets :D In truth, I didn’t really study much at all, but I’m still working in the field I’ve majored in and I’m doing just fine. That goes to show you, college education isn’t all that’s cracked up to be. But more to the point, I’m not an SEO guru and I don’t need Google Analytics Certification. The only reason why I want it is because it makes me look SOO good to potential employers.


James Dreesen May 29, 2013 at 11:14 am

The Certification certainly looks good to potential employers. If you then ever actually manage or own any of your own websites I highly suggest getting this GA training in order to actually learn how to use Google Analytics. Getting certified is one thing. Actually knowing how to use it to increase a client ROI is another.


Daniel022 June 1, 2013 at 1:26 pm

I want to cheat the test, ace it, and then study google analytics. I swear I’ll study it. Scout’s honor :P In all seriousness though, I’d rather just get the test aced and learn google analytics slowly. There’s so much to learn about it anyways and it’s going to take a few weeks to master it completely. Eventually I will earn the certification with my knowledge, but getting a little help for the test is not a bad idea.


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